Stop counting calories.
Build your healthy eating plate.
Based on official guidance from USDA, Harvard, and the American Diabetes Association
Try WholePlate Free for 7 Days
1 in 7 Americans use
the plate method
Have you tried eating healthier, but nothing stuck?
Every time it's the same story:

The scale won't move
And the yo-yo keeps repeating
Tracking chaos
Apps, spreadsheets, calorie math

Food guilt
Every "wrong" bite feels heavy
This is what balance looks like
A sustainable eating system, based on the WholePlate
Enjoy fast food without guilt
Fill nutrient gaps with variety
Skip strict diets and food shame
See results that actually last
Leave "detox" cycles behind
Build habits that feel effortless
Why WholePlate?
Based on USDA's MyPlate and the Harvard Healthy Eating Plate, a science-based approach to long-term health. Every recommendation follows the Dietary Guidelines for Americans, updated every five years and used to calculate your personal targets.

USDA's MyPlate
Introduced 2011
Still used across USDA programs

Harvard's plate
Introduced 2011
Harvard T.H. Chan School of Public Health

WholePlate
Introduced 2025
Scored in real time with HEI-2020
water
It actually works, and it's simple, because:
Meet the Healthy Eating Index
The same measure nutrition researchers use to grade a diet - now on every meal you log
What it measures
13 food groups and nutrients - fruits, vegetables, whole grains, protein, dairy, healthy oils, plus limits on added sugars, sodium, and saturated fat.
USDA
NCI
U.S. Department of Agriculture
National Cancer Institute
AHA
American Heart Association
Who's behind it
Created in 1995 by the USDA and updated with the National Cancer Institute. The current version, HEI-2020, aligns with the U.S. Dietary Guidelines 2020-2025.

In WholePlate
Every meal you log gets an HEI score in real time. You see how balanced your day is right away - not weeks later at a doctor's visit.
Stay full, without the guesswork
Here's what research shows about how different foods affect satiety
The science
A balanced plate keeps you full for 3–4 hours. Fiber slows digestion, so you stay satisfied instead of reaching for a snack an hour later.
In WholePlate

Your Dinner on the daily Plate
32%
protein
33%
veggies
30%
grains
Every meal you log gets a balance breakdown - so you know before you're hungry again.
Real-world examples:
Chocolate bar
full ~ 30 min
hunger spike

Oatmeal
full ~ 1.5 hrs
moderate hunger

Oatmeal + apple + egg
full ~ 3-4 hrs
steady fullness & energy

Track food in 3 seconds
Camera

Barcode

Voice

Text

Scan to start your
7-day free trial.
- 1
Open the camera on your iPhone
- 2
Point it at the code
- 3
Tap the App Store link

Eat a variety

We'll help you eat from all the food groups - vegetables, fruits, grains, protein, and dairy. Plus, you'll even be able to see how much variety you're eating within each group.
Here's what variety gives you:

Better nutrient coverage
Different foods provide different vitamins and minerals - together they help fill nutrient gaps and support your overall health.

A healthy gut
Your gut loves variety - different foods feed different bacteria, helping digestion, mood, and weight balance.

More flavor and enjoyment
Try cutting or cooking veggies in new ways - variety keeps meals exciting and helps curb junk-food cravings.
Save a little space for dessert - every day
Leave about 20% of your daily intake for fun foods.
That's totally okay: sweets, fast food, high-fat snacks - it all fits here.
You can't build healthy habits if you're always saying no to “bad” foods. Sooner or later, cravings win - and suddenly the whole box of chocolates is gone. Let's skip that drama. Allow yourself dessert and drop the guilt - it's food, just like everything else. A little treat every day won't hurt.
Activity and Water
Precise calorie tracking with SMART system

Hydration tracking with personal settings
Your path to lasting results
Start investing in yourself, today
- 1
Download the app
Download on theApp Store - 2
Get your personalized nutrition plan
- 3
Build healthy eating habits
- 4
Watch your nutrient gaps close
- 5
See real progress, not just numbers
- 6
Enjoy your best life


Scan to start your
7-day free trial.
- 1
Open the camera on your iPhone
- 2
Point it at the code
- 3
Tap the App Store link
What people feel after moving to WholePlate
“I finally stopped obsessing over calories. My plate just looks right now, and I feel it.”
Jessica, CO
“The HEI score made it click for me in a way no app ever has. I can see progress week to week.”
Mark, CA
“No more guilt over food. WholePlate just shows me where to add a little more balance.”
Samantha, HI
“Logging takes seconds and I actually stuck with it past week one. That's a first for me.”
Emily, WI
